{"id":12,"date":"2021-03-31T13:58:45","date_gmt":"2021-03-31T13:58:45","guid":{"rendered":"http:\/\/casamadre.uy\/?page_id=12"},"modified":"2023-01-13T20:01:15","modified_gmt":"2023-01-13T20:01:15","slug":"inicio","status":"publish","type":"page","link":"https:\/\/wpt.casamadre.uy\/","title":{"rendered":"INICIO"},"content":{"rendered":"

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CASAMADRE<\/p>\n

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somos un estudio de comunicaci\u00f3n estrat\u00e9gica para el bien p\u00fablico<\/span><\/p>\n

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\u00a9<\/span>\u00a0Intendencia de Montevideo<\/span><\/p>\n

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\u00a9 <\/span>Intendencia de Montevideo<\/span><\/p>\n

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\u00a9 <\/span>UNICEF Uruguay<\/span><\/p>\n

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\u00a9<\/span>\u00a0Intendencia de Montevideo<\/span><\/p>\n

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Somos<\/b><\/p>\n

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un estudio de comunicaci\u00f3n estrat\u00e9gica orientado a tem\u00e1ticas de bien p\u00fablico.\u00a0<\/strong><\/p>\n

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Colaboramos en proyectos que generan impacto social y que hacen foco en derechos, equidad, ciudadan\u00eda y cultura. Nos especializamos en el dise\u00f1o de planes estrat\u00e9gicos y acompa\u00f1amos a nuestros clientes en la toma de decisiones que inciden en su comunicaci\u00f3n.\u00a0<\/span><\/p>\n

Somos profesionales formadas y experimentadas en la especificidad del tema, y en funci\u00f3n de cada proyecto armamos equipos multidisciplinarios que seleccionamos de acuerdo al perfil y la tem\u00e1tica de cada caso.\u00a0<\/span><\/p>\n

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\u00bfQu\u00e9 es la comunicaci\u00f3n estrat\u00e9gica para el bien p\u00fablico?\u00a0<\/b><\/p>\n

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La comunicaci\u00f3n para el bien p\u00fablico genera estrategias y campa\u00f1as que tienen el objetivo de lograr un cambio en una poblaci\u00f3n. Se mueve en \u00e1reas como la reivindicaci\u00f3n de derechos, proyectos educativos, el acceso a la cultura, y en otros temas de importancia para la ciudadan\u00eda.<\/strong><\/p>\n

La satisfacci\u00f3n de las necesidades b\u00e1sicas, el acceso a bienes culturales, el entorno ambiental y la salud f\u00edsica y ps\u00edquica, son solo algunas de las esferas que aborda.<\/span><\/p>\n

Desde la perspectiva del bien p\u00fablico abordamos la comunicaci\u00f3n desde diversas plataformas y formatos. Tomamos elementos de la prensa, el cine documental, la animaci\u00f3n, la redacci\u00f3n creativa, entre otros recursos que interesen a las audiencias y logren hacer m\u00e1s interesante y efectivo el mensaje que queremos transmitir.\u00a0<\/span><\/p>\n

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consultor\u00eda – producci\u00f3n – branding – editorial – dise\u00f1o – audiovisual – talleres<\/p>\n

[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=\u00bb1″ _builder_version=\u00bb4.16″ _module_preset=\u00bbdefault\u00bb min_height=\u00bb571.1px\u00bb min_height_tablet=\u00bb\u00bb min_height_phone=\u00bb\u00bb min_height_last_edited=\u00bbon|phone\u00bb custom_margin=\u00bb-115px||||false|false\u00bb custom_padding=\u00bb||0px|||\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_row column_structure=\u00bb1_2,1_2″ module_class=\u00bbtwo-columns\u00bb _builder_version=\u00bb4.16″ _module_preset=\u00bbdefault\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_column type=\u00bb1_2″ _builder_version=\u00bb4.16″ _module_preset=\u00bbdefault\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_image src=\u00bbhttps:\/\/wpt.casamadre.uy\/wp-content\/uploads\/2021\/07\/servicios-casamadre.png\u00bb title_text=\u00bbservicios-casamadre\u00bb _builder_version=\u00bb4.16″ _module_preset=\u00bbdefault\u00bb width=\u00bb120%\u00bb width_tablet=\u00bb120%\u00bb width_phone=\u00bb100%\u00bb width_last_edited=\u00bbon|phone\u00bb max_width=\u00bb150%\u00bb module_alignment=\u00bbcenter\u00bb min_height_tablet=\u00bb\u00bb min_height_phone=\u00bb\u00bb min_height_last_edited=\u00bbon|phone\u00bb global_colors_info=\u00bb{}\u00bb][\/et_pb_image][\/et_pb_column][et_pb_column type=\u00bb1_2″ _builder_version=\u00bb4.16″ _module_preset=\u00bbdefault\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_text _builder_version=\u00bb4.16″ _module_preset=\u00bbdefault\u00bb text_font=\u00bbAvenir Heavy||||||||\u00bb text_text_color=\u00bb#1A2342″ text_font_size=\u00bb58px\u00bb text_line_height=\u00bb1em\u00bb width=\u00bb100%\u00bb custom_margin=\u00bb-33px|||126px|false|false\u00bb custom_margin_tablet=\u00bb-29px|||77px|false|false\u00bb custom_margin_phone=\u00bb-64px|||14px|false|false\u00bb custom_margin_last_edited=\u00bbon|tablet\u00bb custom_padding=\u00bb|0px|||false|false\u00bb animation_style=\u00bbfade\u00bb animation_direction=\u00bbleft\u00bb animation_duration=\u00bb1250ms\u00bb text_font_size_tablet=\u00bb45px\u00bb text_font_size_phone=\u00bb28px\u00bb text_font_size_last_edited=\u00bbon|phone\u00bb text_line_height_tablet=\u00bb\u00bb text_line_height_phone=\u00bb1.3em\u00bb text_line_height_last_edited=\u00bbon|phone\u00bb text_orientation_tablet=\u00bb\u00bb text_orientation_phone=\u00bbleft\u00bb text_orientation_last_edited=\u00bbon|phone\u00bb global_colors_info=\u00bb{}\u00bb]<\/p>\n

consultor\u00eda<\/span>
producci\u00f3n<\/span>
editorial<\/span>
audiovisual<\/span>
branding<\/span>
talleres<\/span><\/p>\n

[\/et_pb_text][et_pb_button button_url=\u00bbhttps:\/\/wpt.casamadre.uy\/proyectos\/\u00bb button_text=\u00bbVER PROYECTOS\u00bb button_alignment=\u00bbcenter\u00bb button_alignment_tablet=\u00bbright\u00bb button_alignment_phone=\u00bbleft\u00bb button_alignment_last_edited=\u00bbon|phone\u00bb _builder_version=\u00bb4.16″ _module_preset=\u00bbdefault\u00bb custom_button=\u00bbon\u00bb button_text_size=\u00bb18px\u00bb button_text_color=\u00bb#FFFFFF\u00bb button_bg_color=\u00bb#1a2342″ button_border_width=\u00bb0px\u00bb button_border_radius=\u00bb0px\u00bb button_letter_spacing=\u00bb5px\u00bb button_font=\u00bbAvenir Heavy||||||||\u00bb custom_margin=\u00bb45px||||false|false\u00bb custom_margin_tablet=\u00bb55px|||-100px|false|false\u00bb custom_margin_phone=\u00bb25px|||-80px|false|false\u00bb custom_margin_last_edited=\u00bbon|phone\u00bb button_text_size_tablet=\u00bb15px\u00bb button_text_size_phone=\u00bb12px\u00bb button_text_size_last_edited=\u00bbon|phone\u00bb global_colors_info=\u00bb{}\u00bb button_bg_color__hover_enabled=\u00bbon|hover\u00bb button_bg_color__hover=\u00bb#F6A300″ button_bg_enable_color__hover=\u00bbon\u00bb][\/et_pb_button][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=\u00bb1″ _builder_version=\u00bb4.16″ _module_preset=\u00bbdefault\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_row _builder_version=\u00bb4.16″ _module_preset=\u00bbdefault\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_column type=\u00bb4_4″ _builder_version=\u00bb4.16″ _module_preset=\u00bbdefault\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_text content_tablet=\u00bb\u00bb content_phone=\u00bb<\/p>\n

Algunos de nuestros clientes: <\/span><\/p>\n

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Algunos de nuestros clientes:\u00a0<\/span><\/p>\n

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[et_pb_section fb_built=\u00bb1″ _builder_version=\u00bb4.16″ _module_preset=\u00bbdefault\u00bb background_color=\u00bb#FFFFFF\u00bb custom_margin=\u00bb55px||||false|false\u00bb custom_margin_tablet=\u00bb\u00bb custom_margin_phone=\u00bb-25px||||false|false\u00bb custom_margin_last_edited=\u00bbon|phone\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_row _builder_version=\u00bb4.16″ _module_preset=\u00bbdefault\u00bb custom_margin=\u00bb-100px||||false|false\u00bb custom_margin_tablet=\u00bb-15px||||false|false\u00bb custom_margin_phone=\u00bb0px||||false|false\u00bb custom_margin_last_edited=\u00bbon|phone\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_column type=\u00bb4_4″ _builder_version=\u00bb4.16″ _module_preset=\u00bbdefault\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_text _builder_version=\u00bb4.16″ _module_preset=\u00bbdefault\u00bb text_font=\u00bbAvenir Book|900|||||||\u00bb text_font_size=\u00bb18px\u00bb text_letter_spacing=\u00bb5px\u00bb custom_margin_tablet=\u00bb\u00bb custom_margin_phone=\u00bb||0px||false|false\u00bb custom_margin_last_edited=\u00bbon|phone\u00bb text_font_size_tablet=\u00bb\u00bb text_font_size_phone=\u00bb13px\u00bb text_font_size_last_edited=\u00bbon|phone\u00bb global_colors_info=\u00bb{}\u00bb] CASAMADRE [\/et_pb_text][et_pb_text _builder_version=\u00bb4.18.0″ _module_preset=\u00bbdefault\u00bb text_font=\u00bbAvenir Heavy||||||||\u00bb text_text_color=\u00bb#1A2342″ text_font_size=\u00bb65px\u00bb text_line_height=\u00bb1.5em\u00bb text_font_size_tablet=\u00bb37px\u00bb text_font_size_phone=\u00bb25px\u00bb text_font_size_last_edited=\u00bbon|phone\u00bb global_colors_info=\u00bb{}\u00bb] somos un estudio de comunicaci\u00f3n estrat\u00e9gica para el […]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"_links":{"self":[{"href":"https:\/\/wpt.casamadre.uy\/index.php?rest_route=\/wp\/v2\/pages\/12"}],"collection":[{"href":"https:\/\/wpt.casamadre.uy\/index.php?rest_route=\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/wpt.casamadre.uy\/index.php?rest_route=\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/wpt.casamadre.uy\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/wpt.casamadre.uy\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=12"}],"version-history":[{"count":185,"href":"https:\/\/wpt.casamadre.uy\/index.php?rest_route=\/wp\/v2\/pages\/12\/revisions"}],"predecessor-version":[{"id":2162,"href":"https:\/\/wpt.casamadre.uy\/index.php?rest_route=\/wp\/v2\/pages\/12\/revisions\/2162"}],"wp:attachment":[{"href":"https:\/\/wpt.casamadre.uy\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=12"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}